Brown & Singhal, 1997

Brown, W. J., & Singhal, A. (1997). Ethical guidelines for promoting prosocial messages through the popular media. In G. Egerton, M. Marsden, & J. Nachbar (Eds.), In the eye of the beholder: Critical perspectives in popular film and television (207-224). Bowling Green, OH: Bowling Green State University Popular Press.

Dorfman, 1996

Dorfman, A. (1996). The Empire's Old Clothes: What the Lone Ranger, Babar, and Other Innocent Heroes Do to Our Minds. Penguin (Non-Classics).

Lewis & Jungman, 1986

Lewis, T. J. and Jungman, R. E., editors (1986). On Being Foreign: Culture Shock in Short Fiction, An International Anthology. Intercultural Pr.

Summerfield, 1993

Summerfield, E. (1993). Crossing Cultures Through Film. Intercultural Network.

Cortes, 2000

Cortes, C. E. (2000) The Children Are Watching: How the Media Teach About Diversity, New York: Teachers College Press.

Vogler, 1998

Vogler, C. (1998). The Writers Journey: Mythic Structure for Writers, 2nd Edition. Michael Wiese Productions, 2nd edition.

Truby, 2008

Truby, J. (2008). The Anatomy of Story: 22 Steps to Becoming a Master Storyteller. Faber & Faber, 1st edition.

Frensham, 1996

Frensham, R. (1996). Screenwriting. Chicago: NTC Publishing Group.

Miller, 1998

Miller, W. (1998). Screenwriting for Film and Television. Boston: Allyn and Bacon.

Rowland, 1999

Rowland, R. (1999). Analyzing Rhetoric: A Handbook for the Informed Citizen in a New Millennium. Dubuque, IA: Kendall/Hunt Publishing.

Aristotle, 335 BCE

Aristotle, Poetics.

Original online: The Internet Classics Archive, Project Gutenberg
Summaries: GradeSaver and SparkNotes

Plato, 360 B.C.E

Republic (Book 10)

Online: classics.mit.edu, Project Gutenberg

McKee, 1997

McKee, R. (1997). Story: Substance, Structure, Style and the Principles of Screenwriting. New York: ReganBooks.

Rogers, Vaughan, Swalehe, Rao, Svenkerud & Sood, 1999

Rogers, E. M., Vaughan, P. W., Swalehe, R. M., Rao, N., Svenkerud, P., and Sood, S. (1999). Effects of an entertainment-education radio soap opera on family planning behavior in Tanzania. Studies in family planning, 30(3):193-211.

See abstract

Singhal & Rogers, 2002

Singhal, A. and Rogers, E. M. (2002). A theoretical agenda for entertainment-education. Communication Theory, 12(2):117-135.

Singhal, Cody, Rogers & Sabido, 2003

Singhal, A., Cody, M.J. Rogers, E., Sabido, M. (Editors). Entertainment-Education and Social Change: History, Research, and Practice. Lawrence Erlbaum.

Brummett, 1994

Brummett, B (1994). Rhetoric in Popular Culture. New York: St. Martin's Press.

Hatcher, 1996

Hatcher, J (1996). The Art & Craft of Playwriting. Cincinnati, OH: Story Press.

Bilandzic, Sukalla , Herrmann and Kinnebrock, 2008

Bilandzic, H. , Sukalla, F. , Herrmann, F. and Kinnebrock, S. , 2008-05-21 "What’s the Point of this Film? What’s the Point of this Genre? Analyzing Moral Messages of Genre Films" Paper presented at the annual meeting of the International Communication Association, TBA, Montreal, Quebec, Canada Online . 2008-12-10 from http://www.allacademic.com/meta/p233990_index.html

"Abstract: Embedded in the surface story, moral messages in films convey important values and norms, and show which actions lead to success in life, and which do not. Very different stories may contain the same moral lesson. Regular viewers of narrative fiction are repeatedly exposed to both genre-specific and universal patterns of moral lessons. In the same way as violence or gender stereotypes cultivate an audience into adapting their world views to the television world, moral patterns may cultivate viewers in their moral thinking and acting. But how can moral messages in films be detected when they are most often implicit and hidden in the surface story? This paper presents an instrument for analyzing moral messages in films, which combines structuralist plot analysis from Narratology and heuristic categories from Grounded Theory. The instrument and its methodological foundations are described, and a detailed example is given to exemplify the application."

the above is from: http://www.allacademic.com/meta/p_mla_apa_research_citation/2/3/3/9/9/p233990_index.html#get_document

Singhal & Rogers, 1999

Singhal, A. & Rogers, E. M. (1999). Entertainment-Education: A Communication Strategy for Social Change. Lawrence Erlbaum Associates, Mahwah, NJ.

Notes: