Wednesday, September 2, 2015

MediaTech: What is Communication? What is Technology? (W2-P2) Fa15

What is Communication?
“Human communication is the process through which individuals – in relationships, groups, organizations, and societies – respond to and create messages to adapt to the environment and one another” (Ruben & Steward).


What is Technology?
“a design for instrumental action that reduces the uncertainty in the cause-effect relationships involved in achieving a desired outcome”(Rogers).

What exactly does that mean?  Break it down.  Piece by piece.


"Tech" in the Dictionary: (Dictionary.com and Merriam-Webster...)

How's the term "technology" used on Twitter right now.



So, given the above definitions, what is communication technology? Media technology?  


OpenClipArt.org

Is a pencil a technology? Is it a communication technology?





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