Thursday, January 19, 2017

GlobalMedia: Fortner's Characteristics of International Communication (W2-P3) Sp17



According to Fortner, any international communication activity has the following characteristics. Think of an international communication activity (e.g., a U.S. film shown in China). Does it have these characteristics?


  1. Intentionality
    1. intentional - e.g., Voice of America (listen now)
    2. unintentional - e.g., radio "spillover"
  2. Channels
    1. public - e.g., TV or radio broadcast
    2. private - e.g., encrypted Internet message
  3. Distributive Technologies
    1. How is it distributed?  Radio/TV waves, cables/wires, film/cassettes, CDs, Internet, etc.
  4. Content Form
    1. entertainment
    2. news
    3. information/data
  5. Cultural Consequences
    1. Dominant countries impose cultural values on other countries?
    2. e.g., MTV stations in Asia?  The results of MTV in Asia?
  6. Political Nature
    1. "All [INC] is political in one way or another" (Fortner).
    2. Political = power/control
How does the following international communication news story fit into the above?
Twitter account associated with Iran's leader criticises France (The Daily Star :: Lebanon News, 2013 )

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