Tuesday, November 10, 2015

HistMedia: Hovland, Persuasion, Propaganda and 'Why We Fight' (W12-P1) Fa15

Early media scholar, Carl Hovland, centered his research on persuasion. During World War II, he was involved in creation and study of Francis Capra's 'Why We Fight' films.  These propaganda films were used by the U.S. government to train new U.S. soldiers.

An Introduction to the Films


Let's also look at the first few minutes of one of the films. How are the films persuasive?  What persuasive tactics are used (e.g., fear appeals)?





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